THE TIME IS NOW

The Pink Eraser Project® was born out of the urgency of a stage-4 survivor, Michele Young, who has seen firsthand the gaps in the system. We are at a turning point in history, where we can detect cancer early, reboot the immune system, and target tumors with precision. With a laser-like focus on identifying, publicizing, and funding the trials, research, and legislation that will make the greatest difference, we can transform the outdated standard of care for breast cancer now. This is a race against time.

We are here to bridge the gap. We are the catalysts, convenors, and creatives who see the status quo as unacceptable. This is a patient-driven effort to reach as many lives as possible. From the start, our vision has been grounded in reshaping cancer care and catalyzing the medical revolution taking place today from the perspective of those who are experiencing it first-hand. Our goal is to forever change the way we see, fund, and treat breast cancer.

Why? Because we can. 1 in 8 women will experience a disfiguring, disabling, and all too often a deadly disease. 316,950 women in the U.S. will be diagnosed with breast cancer this year,¹ and around the world, the statistics are even more striking: back in 2022, 2.3 million women were diagnosed with breast cancer.² The rippling impact reaches every home and workplace when you include families, loved ones, friends, and coworkers. 

Imagine if breast cancer became manageable or curable, and how many lives would be changed. With immunotherapy, AI, CRISPR, therapeutic vaccines, early detection, and more, we stand at an unprecedented opportunity in medicine and science. This calls for a radical shift in attitudes, policies, and funding towards breast cancer. We are here to make it happen.