the Scientific Revolution

Why now? We are at a turning point in history, in a position to transform the lives of people who have been left to suffer and die. The science is here. Our goal is to convene, communicate, and bring access to the revolutionary advances in detection and treatment that can save lives today. It is a new era that requires the erasure of old attitudes. History is being rewritten.

The current inflection point in medical history means access to new treatments makes all the difference, and we need to bring advances safely and economically to as many people as possible. You should be able to access personalized treatments tailored to each individual, and brought to your neighborhood. Guiding the Pink Eraser Project® are the researchers, the patients, the nurses, and the doctors in the cancer wards. We are here to be the honest brokers on what helps and harms each person’s care, relying on the voices and wisdom of the best and brightest.

Many of these advances provide hope for a cure for metastatic breast cancer (MBC). Despite decades of research, the survival rate of stage 4 at 5 years is 32%.¹ But across the world, researchers, institutions, and organizations are pursuing pathbreaking research to find curative therapies that MBC patients need. We will shine a light on these efforts and the leaders.